EV & Mobility Finance
Enable eligible non-RTO electric mobility products through approved partner programs.
FastEMI
O2O Finance · Commerce · Distribution
Enable finance. Expand distribution. Grow every counter.
FastEMI connects retailers, OEMs, marketplaces and lending partners through one technology-enabled ecosystem for customer finance, product distribution and dealer growth.
FastEMI facilitates access to eligible partner programs. Approval, pricing and terms remain subject to KYC, credit assessment and partner policy.
Dealer Growth Dashboard
Illustrative UIApplications1,248+18.3% this month
Approvals986Track by partner
Disbursed₹2.45 CrLive reporting
Active Counters462State-wise view
Application trendSample data
One connected ecosystem
Retailers
Customers
Fast
EMI
EMI
Lenders
OEMs
Built for the complete O2O value chain
Retailers
OEMs
Lenders
Marketplaces
At a glance
A scalable network built for assisted commerce
Use verified CRM and finance data here. Every number should be editable from the CMS and carry a “last updated” timestamp.
9,000+*Retail network
Multi-categoryFinance programs
Pan-IndiaDistribution reach
One workflowPartner onboarding
*Figure supplied in the planning sheet. Replace with the latest verified active/registered dealer split before launch.
Finance categories
Find your partnershipSolutions designed around real retail demand
Each category card should lead to a dedicated landing page with eligibility, partner availability, required documents and a relevant CTA.
Smartphone Finance
Support in-store smartphone purchases with eligible cardless and consumer finance options.
Consumer Durables
Finance-enabled sales for appliances, electronics and other approved durable categories.
Furniture Finance
Help furniture retailers convert higher-value purchases through structured finance journeys.
Solar Finance
Connect eligible customers and businesses with financing for approved solar solutions.
Personal Loan Facilitation
Route eligible customer enquiries to suitable lending partners under approved programs.
Business Loan Facilitation
Support qualified business borrowers through lender-specific working capital and growth programs.
Need a custom program?
Create an OEM, dealer or lender partnership designed around your category and target market.
Customers &
Retail Demand
Retail Demand
O2O Dealer
Network
Network
FastEMI
Platform & Operations
Platform & Operations
Banks & NBFCs
OEMs & Sellers
Marketplaces
How the ecosystem works
One operating layer across demand, finance and fulfilment
FastEMI is positioned as the orchestration layer—not the lender. It helps partners discover demand, onboard dealers, route applications, coordinate operations and monitor outcomes.
Single partnership entry point
Guide every visitor into the right dealer, OEM, lender or seller journey.
Category-specific programs
Show only relevant products, documents and finance partners for the selected category.
Operational visibility
Use partner dashboards and status updates to reduce manual follow-up.
Partner with FastEMI
Choose the partnership built for your growth objective
Each card opens a role-specific landing page and preselects the correct application form.
Retail Finance Partner
Enable eligible finance options at your physical store and serve more customers.
- Category-based finance access
- Application and status visibility
- Onboarding and operational support
Marketplace Seller Partner
List eligible products and serve EMI-first demand across supported commerce channels.
- Catalog and commercial review
- Flexible fulfilment models
- Marketplace and O2O reach
Bank / NBFC Partner
Access distributed retail demand and explore category, geography and customer-segment programs.
- Demand and dealer network access
- Program-level operating model
- Reporting and integration readiness
OEM Commerce Partner
Expand online and offline product distribution through the FastEMI commerce ecosystem.
- Product listing and demand campaigns
- Dealer-assisted fulfilment
- Category and geography expansion
OEM Dealer Finance Program
Design finance enablement for your dealer network with controlled onboarding and activation.
- Dealer mapping and eligibility
- Finance-code activation workflow
- Program monitoring and support
Dealer Acquisition Partner
Use FastEMI's marketing and onboarding capabilities to expand an approved dealer network.
- Lead generation and qualification
- Document collection and follow-up
- State-wise onboarding campaigns
O2O dealer journey
From interest to activation in six clear stages
Show progress, document status and ownership at every stage. Avoid promising a fixed approval timeline unless the operations SLA is contractually approved.
01
Select your program
Choose the business type, category and partnership route.
02
Share business details
Submit contact, location, shop and operating information.
03
Complete KYC
Upload required business, identity and bank documents securely.
04
Review & commercials
Complete compliance, eligibility and commercial discussion.
05
Activate access
Receive approved finance codes, training and dashboard access.
06
Start serving
Process eligible customer applications and track outcomes.
Why FastEMI
Built for assisted selling—not just lead collection
The homepage should communicate operational depth, partner choice and measurable visibility.
One partner workspace
Bring onboarding, application status and operational follow-up into a consistent experience.
Data-led visibility
Measure partner, category, state and funnel performance using approved dashboards.
Controlled onboarding
Use clear consent, KYC and document validation before activation.
Retail-first execution
Design journeys for dealer counters, assisted customers and tier-2/tier-3 operations.
Category playbooks
Adapt documents, eligibility and messaging for EV, electronics, furniture, solar and loans.
Flexible integrations
Prepare for APIs, webhooks, CRM sync and partner-specific operating workflows.
Retail network
Make the network visible, searchable and credible
Replace a static “9,000 retailers” statement with an interactive state map, active-vs-registered split and coverage filters.
India dealer coverageData integration required
RajasthanUttar PradeshMaharashtraGujaratMadhya PradeshHaryanaPunjabDelhi NCR
Registered dealers9,000+*
Show the verified CRM total and last refresh date.
Active dealersLive KPI
Define “active” using a clear trailing-period rule.
States & pincodesDynamic
Filter by category, partner program and activity status.
Performance viewFunnel
Applications, approvals, disbursals and repeat activity.
Partner ecosystem
Organize logos by relationship—not in one crowded wall
Only publish logos and partner names approved in writing. The groups below are based on the planning workbook and require legal/relationship-owner confirmation.
OroboroLogo approval required
Fintree FinanceLogo approval required
mPokketLogo approval required
TVS CreditLogo approval required
SnapmintLogo approval required
IDFC FIRST Easy BuyLogo approval required
ICICI Cardless EMILogo approval required
Home CreditLogo approval required
FlexmoneyLogo approval required
LazyPayLogo approval required
HDFC Cardless EMILogo approval required
CASHeLogo approval required
Content governance rule: every partner logo must have an owner, relationship status, approval date and expiry/review date in the CMS.
Proof & credibility
Use verified outcomes instead of generic claims
Case studies, client stories, awards and press coverage should contain source links, approval status and measurable context.
How an EV OEM can activate dealer finance across priority markets
Use a three-part story: business challenge, FastEMI operating model and verified result. Do not publish a client name, quote or metric without written approval.
XXDealers activated
XX%Application conversion
₹XXVerified disbursal value
Recognition timeline
Add award name, issuing organization, date and verification link.
Media & events
Use publication logos, article titles, dates and direct source links.
Approved testimonials
Show role, company, photo/logo and specific outcome with consent.
Knowledge centre
View all insightsHelp partners understand finance-enabled retail
Build SEO authority with clear, compliance-reviewed educational content.
Dealer Growth
How to prepare your store for finance-enabled selling
A practical checklist covering documents, staff readiness, customer communication and tracking.
OEM Strategy
Designing an OEM dealer finance activation program
Key decisions across dealer eligibility, geography, product categories and program governance.
Lending
What lenders need from an O2O distribution partner
Demand quality, consent, operations, reporting, collections coordination and compliance readiness.
Frequently asked questions
Clear answers before a partner applies
Retailers, distributors, OEMs, marketplace sellers, banks, NBFCs and approved service partners can submit an enquiry. The applicable route depends on business type, category and program availability.
The planning scope includes non-RTO EV products, smartphones, consumer durables, furniture, solar, personal loan facilitation and business loan facilitation. Final availability depends on partner policies and location.
FastEMI should be described as a facilitation and operating platform. Loan approval, pricing, sanction and disbursal are decided by the relevant regulated lending partner under its policy.
Typical requirements may include identity, PAN, business proof, GST where applicable, shop photographs, address proof and bank proof. The final checklist must change dynamically by business type and program.
The website should not promise a fixed timeline unless an approved SLA exists. Activation depends on complete documents, verification, commercial approval, partner policy and technical readiness.
Ready to build the right partnership?
Tell us whether you are a retailer, OEM, seller or lending institution. The form will route your enquiry to the relevant FastEMI team.
Partner application
Tell us how you want to partner
Application received
Show an application reference number, assigned team, expected next step and a secure link to complete documents.